Updated June 2026

Email marketing platforms rated and ranked for small business

We rate every major email marketing platform on ease-of-use, deliverability, support, and value. Find the highest-rated tool for your business.

★★★★★ Trusted by small business owners across all 50 states

What you'll find on Email Marketing Rated

Star ratings

Five-star aggregate score per platform with seven detailed sub-scores.

Real testing data

Ratings derived from 90-day tests on real lists, not feature spec sheets.

Updated monthly

Tools change fast. We re-test on a rolling 30-day cadence.

Ready when you are

Skip the comparison shopping

For the complete review and reasoning behind our #1 ranking, visit EmailToolAdviser. Or start with Constant Contact directly.

See Our Highest Rated Platform → Or skip the flagship — Get Started with Constant Contact

Frequently asked questions

Which email marketing tool do you recommend?+
Our top pick across the network is Constant Contact, at 4.8/5. For the full review, visit our flagship at EmailToolAdviser.
How much does email marketing cost a small business?+
Most small businesses spend $12 to $50 per month depending on list size. Constant Contact's entry tier is $12/mo for up to 500 contacts.
How often should a small business send emails?+
Once a week is the sweet spot for most small businesses. Less than once a month and subscribers forget you.
Where can I read the full editorial reviews?+
Complete reviews live at EmailToolAdviser, our flagship in this editorial network.
CC
Our Top Pick
Constant Contact - from $12/mo